If your profile on Pure is shown but there are almost no likes, the reason is usually not in the photos or description. The problem is that you're not in the first impressions.
On Pure, position in the feed matters more than the profile's appearance.
How first impressions work on Pure
The algorithm builds the feed so that:
- the first profiles get the main attention
- users scroll through further profiles faster
- towards the end of the feed, likes are rare
Even a good profile that's not at the beginning gets almost no responses.
Why impressions don't equal likes
The fact that a profile is shown doesn't mean it's actually chosen.
If you:
- are not in the first positions
- appear closer to the end of the feed
- are shown after a series of swipes
the chance of a like drops sharply.
Who rises higher on Pure
Those who actively interact — rise higher.
Pure's algorithm evaluates behavior:
- regularity of actions
- volume of activity
- stability
Passive profiles gradually move down.
Brief solution
Pure responds not to profile quality, but to activity.
Maintaining the required volume of actions manually is difficult, so many use a clicker for Pure — a tool for stable increase in interactions.